Case studies in marketing
edited by Anthony C. Cunningham, James J. Ward and Catherine Kilbride
Contributors: | |
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Format: | Book |
Language: | English |
Published / Created: |
Dublin
Oak Tree Press in association with Graduate School of Business, University College Dublin
1995
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Series: | Irish studies in management
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Subjects: | |
Notes: | Bibliographic references Physical description: xiii, 201 p. ill. 24 cm. more |
ISBN: | 1860760139 |