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the advertising and promotion of print since the fifteenth century /
edited by Robin Myers, Michael Harris and Giles Mandelbrote.
Bibliographic Details
Contributors: Myers, Robin.
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Summary:"Study of book history focused on the promotion and advertising of printed materials. Part of Publishing Pathways series. Collection of 8 essays that look at the advertising and marketing techniques of booksellers and publishers from the 15th to the 20th century in the western world"--Provided by publisher.
Format: Book
Language:English
Published / Created: New Castle, Delaware : London : Oak Knoll Press ; 2009.
British Library,
Series:Publishing pathways.
Subjects:
Notes:Dust jacket available. See entry for [Miscellaneous dust jackets removed from 10A Collection items] in the NLI catalogue.

Includes bibliographical references and index.

Physical description: xvi, 191 p. : ill., maps, ports., charts ; 24 cm.

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ISBN:9781584562658 (Oak Knoll : alk. paper)
9780712350853 (British Library : alk. paper)
Call Number View In Collection
10A 1572
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