Beyond loyalty :
the next generation of strategic customer relationship management /
Pierre Chenet, Jon Ivar Johansen.
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| Contributors: | |
| Format: | Book |
| Language: | English |
| Published / Created: |
Dublin :
Oak Tree Press,
c1999.
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| Series: | Irish management briefings
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| Subjects: | |
| Notes: | Includes bibliographical references. Physical description: viii, 101 p. : ill. ; 30 cm. more |
| ISBN: | 1860761372 |